Privacy Policy

House of Darling, LLC

Effective Date: September 10, 2026          Last Updated: September 26, 2026

  1. About This Privacy Policy

House of Darling, LLC (“House of Darling,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what personal information we collect, how we use and disclose that information, how long we keep it, and the rights and choices available to you.

This Privacy Policy applies to [houseofdarlingtarot.com] (the “Site”) and to the tarot reading, intuitive consultation, online course, and related services we provide, whether delivered by pre-recorded video, live video session, or in person (collectively, the “Services”).

Please read this Privacy Policy together with our Terms of Use, our Booking, Cancellation and Refund Policy, and our Cookie Notice. By accessing the Site or using the Services, you acknowledge that you have read and understand this Privacy Policy.

  1. Who We Are and How to Contact Us

House of Darling, LLC is a Tennessee limited liability company. We are the party responsible for the personal information described in this Privacy Policy.

House of Darling, LLC

P.O. Box 140383

Nashville, Tennessee 37214

Email: [email protected]


You may contact us at the email address above with any question about this Privacy Policy, to exercise any of the rights described in Section 21, or to request this Privacy Policy in an alternative accessible format.

  1. Important Notice About the Nature of Our Services

Our Services are provided for personal insight, reflection, and general guidance only.

House of Darling is not a healthcare provider, mental health provider, licensed clinician, financial advisor, or legal advisor. We do not diagnose, treat, cure, or prevent any physical or mental health condition, and we do not provide medical, psychological, legal, financial, or investment advice. This Privacy Policy should be read together with our Terms of Use and User Agreement, which describe the nature and limits of the Services in full.

House of Darling is not a “covered entity” or a “business associate” as those terms are defined under the Health Insurance Portability and Accountability Act (“HIPAA”), and information you share with us is not “protected health information” under HIPAA. Nothing in this Privacy Policy should be understood as a representation that HIPAA applies to us or that the information you share receives HIPAA’s protections.


  1. Scope of This Privacy Policy

This Privacy Policy applies to personal information we collect through the Site, through our booking and payment systems, through email and text message communications, during live and pre-recorded sessions, and in person at festivals, fairs, private events, and similar engagements.

This Privacy Policy does not apply to information collected by third-party websites, platforms, or services that we do not own or control, even if you access them through a link on the Site. See Section 26.

  1. Information We Collect

    1. Information You Provide to Us

We collect the following categories of personal information directly from you:

  • Identity and contact information. Your name, email address, telephone number, mailing or billing address, and country or time zone.

  • Booking and transaction information. The Service you select, appointment date and time, session format, package or gift card purchases, order history, and any promotional code you use.

  • Payment information. Payments are processed by our third-party payment processor, Stripe. We do not collect or store your full payment card number. We receive confirmation of payment and limited details such as the last four digits of the card, card type, and expiration date.

  • Reading requests and session content. The question or subject you submit in advance of a reading, any background you choose to describe in a free-text field, and information you choose to share during a live or in-person session. See Section 6.

  • Account and course information. If you purchase an online course, your username, password (stored in encrypted form by our course platform), and course access and progress information.

  • Communications. The content of emails, messages, inquiries, feedback, reviews, and testimonials you send to us.

  • Event information. Information you provide at a festival, fair, private party, or similar event, including information you enter on a tablet or through a QR code link, and any waiver or acknowledgment you sign.

  • Age confirmation and, where applicable, parental consent. Confirmation that you meet the minimum age described in Section 22 and, for clients who are sixteen (16) or seventeen (17) years of age, the name, contact information, and consent of a parent or legal guardian.

  • Marketing preferences. Your election to receive, or not to receive, marketing emails or text messages, and any subsequent change to that election.

  1. Information We Collect Automatically

When you visit the Site, we and our service providers may automatically collect:

  • Device and connection information. Internet Protocol (IP) address, browser type and version, operating system, device type, device identifiers, and language settings.

  • Usage information. Pages and content viewed, dates and times of access, links clicked, referring and exit pages, and time spent on the Site.

  • Approximate location. General location, such as city or region, derived from your IP address. We do not collect precise geolocation data.

  • Cookies and similar technologies. As described in Section 11 and in our Cookie Notice.

  1. Information We Receive from Third Parties

We may receive personal information about you from:

  • Our booking and scheduling platform, HighLevel, provided by HighLevel LLC and LeadConnector LLC ;

  • Our payment processor, Stripe;

  • Our email and text message service provider, HighLevel, provided by HighLevel LLC and LeadConnector LLC ;

  • Our video conferencing provider, Zoom, for live sessions;

  • Our website host and, if enabled, our analytics provider, HighLevel, provided by HighLevel LLC and LeadConnector LLC ;

  • Social media platforms, if you contact us or interact with our content through those platforms, in accordance with your settings on those platforms; and

  • The host or organizer of a private event, who may provide us with the names of guests scheduled to receive a reading.

  1. Reading Requests, Session Content, and Free-Text Fields

Certain Services invite you to submit a written question or to describe a situation you would like addressed. You decide what to include in these submissions.

We ask that you do not submit, and we do not require, any of the following:

  • Information about a physical or mental health condition, diagnosis, symptom, treatment, medication, therapy, pregnancy, or reproductive or sexual health;

  • Social Security numbers, driver’s license numbers, passport numbers, or other government-issued identification numbers;

  • Bank account, credit card, or other financial account numbers;

  • Precise geolocation information; or

  • Detailed personal information about another individual who has not consented to your sharing it with us.

We use the content of your reading request and session solely to prepare and deliver the Service you requested, to respond to your communications, and to maintain a record of the transaction. We do not use this content for advertising, profiling, or the development of consumer profiles, and we do not disclose it except as described in Section 9.

Retention of this content is described in Section 19. You may request deletion at any time as described in Section 21.

  1. Sensitive Information and Health-Related Information

We do not intentionally collect information that is treated as “sensitive personal information,” “sensitive data,” or “consumer health data” under applicable privacy laws, including information revealing racial or ethnic origin, religious or philosophical beliefs, a mental or physical health condition or diagnosis, sex life or sexual orientation, citizenship or immigration status, genetic or biometric data, or precise geolocation.

We do not offer medical, diagnostic, psychological, or counseling services, and we do not create, receive, or maintain medical or health records.

If you voluntarily include health-related information in a free-text field, in an email, or during a session, we do not use that information to infer characteristics about you, we do not disclose it to advertising partners or data brokers, and we will delete it at your request. Additional disclosures for residents of Washington and Nevada appear in Section 23.2.

  1. How We Use Personal Information

We use personal information for the following purposes:

  • To schedule, prepare, and deliver the Services you request;

  • To process payments, issue receipts and invoices, and administer packages and gift cards;

  • To send transactional communications, including booking confirmations, appointment reminders, rescheduling notices, and delivery of pre-recorded readings;

  • To respond to your questions, requests, and customer service inquiries;

  • To create and administer online course accounts and provide access to purchased course content;

  • To send marketing emails or text messages, where you have provided the consent described in Section 13;

  • To operate, maintain, secure, and improve the Site and the Services;

  • To publish testimonials or reviews, subject to Section 15;

  • To detect, investigate, and prevent fraud, abuse, unauthorized access, and other unlawful activity;

  • To maintain business records, including records required for tax, accounting, and insurance purposes;

  • To establish, exercise, or defend legal claims and to comply with applicable law, legal process, and lawful government requests; and

  • For any other purpose disclosed to you at the time we collect the information or to which you consent.

  1. How We Disclose Personal Information

We disclose personal information only as follows:

  • Service providers. To vendors that perform services on our behalf, including website hosting, booking and scheduling, payment processing, video conferencing, email and text message delivery, online course hosting, file storage, and, if enabled, analytics. These vendors are permitted to use personal information only to perform services for us.

  • Professional advisors. To our attorneys, accountants, insurers, and similar advisors, in each case subject to duties of confidentiality.

  • Legal and safety. To comply with applicable law, subpoena, court order, or lawful government request; to enforce our Terms of Use or other agreements; or where we reasonably believe disclosure is necessary to protect the rights, property, or safety of House of Darling, our clients, or others.

  • Business transfer. In connection with a merger, acquisition, financing, reorganization, or sale of all or part of our business or assets, in which case personal information may be transferred as a business asset. We will provide notice of any such transfer as required by applicable law.

  • With your direction or consent. To any other party at your direction or with your consent.

We do not disclose personal information to data brokers, advertising networks, or third parties for their own marketing purposes.

  1. We Do Not Sell Personal Information or Use It for Targeted Advertising

We do not sell personal information, and we have not sold personal information in the preceding twelve (12) months. As used here, “sell” has the meaning given to it under applicable state privacy laws, including the exchange of personal information for monetary or other valuable consideration.

We do not share personal information for cross-context behavioral advertising, and we do not process personal information for targeted advertising or for profiling in furtherance of decisions that produce legal or similarly significant effects.

We do not sell or share the personal information of any individual under eighteen (18) years of age.

Telephone numbers and text message consent information are not disclosed to any third party for that party’s own purposes, and are used only to deliver the messages you have requested.

  1. Cookies and Similar Technologies

The Site uses cookies and similar technologies, including cookies that are strictly necessary for the Site to function and cookies that help us understand how the Site is used. Our Cookie Notice describes each category of cookie we use, its purpose, its duration, and how you may accept or reject non-essential cookies.

Where required by applicable law, non-essential cookies are set only after you provide consent through our cookie banner. You may change your cookie preferences at any time through the “Cookie Preferences” link in the footer of the Site.

You may also configure your browser to refuse or delete cookies. If you do so, some features of the Site may not function properly.

  1. Global Privacy Control and Do Not Track

We honor the Global Privacy Control (“GPC”) and other recognized universal opt-out mechanisms. Where we receive such a signal from your browser or device, we treat it as a valid request to opt out of any sale or sharing of personal information and of processing for targeted advertising, to the extent applicable law so provides.

Because there is no uniform industry standard for responding to browser “Do Not Track” signals, the Site does not respond differently to Do Not Track signals. Our practices with respect to the collection and use of personal information are the same regardless of whether a Do Not Track signal is present.

  1. Email and Text Message Communications

    1. Transactional Communications

When you book a Service, we send communications necessary to deliver it, including booking confirmations, appointment reminders (typically at the time of booking and again one day before the appointment), rescheduling and cancellation notices, delivery of pre-recorded readings, receipts, and responses to your inquiries. These are not marketing communications, and you may continue to receive them while you have an active booking or account with us.

  1. Marketing Emails

We send marketing emails only to individuals who have affirmatively subscribed to our mailing list. Every marketing email includes an unsubscribe link. We honor unsubscribe requests promptly and in any event within ten (10) business days. We do not charge a fee, require you to log in, or require you to provide any information other than your email address and unsubscribe preference in order to unsubscribe.

  1. Marketing Text Messages

We send marketing text messages only to individuals who have provided prior express written consent through a separate, unchecked consent box at the point of sign-up. Consent to receive marketing text messages is not a condition of purchasing any Service. Message frequency varies. Message and data rates may apply.

You may revoke consent at any time and by any reasonable means, including by replying STOP, QUIT, END, CANCEL, UNSUBSCRIBE, REVOKE, or OPT OUT to any message, or by emailing us at the address in Section 2. We will honor a revocation request within ten (10) business days. Reply HELP for assistance.

  1. Records of Consent

We retain records of your marketing consent and of any revocation, including the date and time, the method by which consent was given or revoked, and the text of the disclosure presented to you. We retain these records for at least five (5) years.

  1. Recording of Sessions

Certain Services are delivered as a pre-recorded video prepared in response to the question you submit. We create and store that recording in order to deliver it to you and to maintain a record of the Service provided.

We do not record live video sessions unless we notify you in advance and you consent. Where a live session is recorded, we will tell you before recording begins.

You may record your own live session for your personal, non-commercial use, subject to the restrictions in our Terms of Use. We are not responsible for recordings that you create, store, or distribute.

Retention periods for recordings are described in Section 19.

  1. Testimonials, Reviews, and Client Feedback

We may publish testimonials, reviews, and client feedback on the Site and on our social media accounts. We publish a testimonial together with your name, image, likeness, city or state, or any identifying detail only with your prior consent.

We do not publish the content of your reading request or session without your separate, specific consent.

You may withdraw consent and request that we remove a published testimonial at any time by contacting us at the address in Section 2. We will remove it from our own properties within a reasonable time, although we may be unable to remove copies that others have republished or that remain in search engine caches.

We do not offer compensation in exchange for a positive review, and we do not suppress, edit, or refuse to publish reviews on the basis that they are unfavorable.

  1. Festivals, Fairs, and Private Events

When we provide Services in person, we may collect your name, email address, telephone number, and signed acknowledgments and waivers, including through a tablet or a QR code that directs you to an online form.

This Privacy Policy governs that information in the same manner as information collected through the Site.

If we offer a mailing list sign-up at an event, subscription is optional and is not a condition of receiving a reading.

We do not photograph or video record clients at events for promotional purposes without consent. If an event host or venue records the event, that recording is governed by the host’s or venue’s own practices, not by this Privacy Policy.

  1. Online Courses and Account Credentials

If you purchase an online course, we or our course platform provider will create an account for you. We collect your username, email address, and course access and progress information. Passwords are stored in encrypted form by the course platform, and we do not have access to your password in readable form.

You are responsible for maintaining the confidentiality of your account credentials. Please notify us promptly at the address in Section 2 if you believe your account has been accessed without authorization.

  1. Payment Processing

Payments are processed by Stripe, which maintains its own privacy policy governing its handling of your payment information. We do not collect, process, or store full payment card numbers or card security codes on our systems.

Gift card purchases and package purchases are recorded in our booking system and are subject to the retention periods in Section 19.

  1. How Long We Keep Personal Information

We keep personal information only as long as necessary for the purposes described in this Privacy Policy, unless a longer period is required by law. Our current retention periods are:

  • Booking, payment, and transaction records: seven (7) years from the date of the transaction, for tax, accounting, and audit purposes.

  • Reading request content and session notes: twelve (12) months from the date the Service is delivered, after which it is deleted.

  • Pre-recorded reading videos: ninety (90) days from the date of delivery, after which the file is deleted from our systems. You are responsible for saving your own copy.

  • Recordings of live sessions (where consented to): ninety (90) days from the date of the session.

  • Signed waivers and acknowledgments: seven (7) years, in order to establish or defend legal claims.

  • Mailing list and marketing preferences: until you unsubscribe. After you unsubscribe, we retain your email address or telephone number on a suppression list indefinitely, solely to ensure that we do not contact you again.

  • Online course account records: for as long as your account remains active, because courses are sold with lifetime access.

  • Website server logs and analytics data: twelve (12) months.

When a retention period expires, we delete the information or de-identify it so that it can no longer reasonably be associated with you.

  1. Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, disclosure, and loss. These safeguards are appropriate to the size of our business and the nature of the information we hold.

No method of transmission over the internet and no method of electronic storage is completely secure. We therefore cannot guarantee the absolute security of personal information, and any transmission of information to us is at your own risk.

If we become aware of a security incident affecting your personal information, we will notify you and any applicable regulator to the extent and within the timeframes required by applicable law.

  1. Your Privacy Rights and How to Exercise Them

    1. Rights We Extend

Certain privacy laws grant residents of particular states or countries specific rights. As a matter of practice, and regardless of where you live, we will honor the following requests, subject to the exceptions and verification requirements described below:

  • Right to know and access. To confirm whether we process personal information about you and to obtain a copy of it.

  • Right to correct. To correct inaccurate personal information we maintain about you.

  • Right to delete. To request deletion of personal information we have collected from you.

  • Right to data portability. To obtain a copy of personal information you provided to us in a portable, readily usable format.

  • Right to opt out. To opt out of the sale or sharing of personal information, targeted advertising, and certain profiling. As described in Section 10, we do not engage in these activities.

  • Right to withdraw consent. To withdraw any consent you previously provided, including consent to marketing communications, at any time. Withdrawal does not affect the lawfulness of processing before withdrawal.

  • Right to non-discrimination. We will not deny you Services, charge you a different price, or provide you a different level of quality because you exercised any of these rights.

  1. How to Submit a Request

Submit a request by emailing us at [email protected] with the subject line “Privacy Request.” Please tell us which right you wish to exercise and provide enough information for us to locate your records.

  1. Verification

To protect your information, we will take reasonable steps to verify your identity before responding to a request to access, correct, delete, or port personal information. Verification will generally consist of matching the email address or telephone number in your request to the information in our records, and we may ask for additional information if necessary. We will not require you to verify your identity in order to opt out of the sale or sharing of personal information.

  1. Authorized Agents

You may designate an authorized agent to submit a request on your behalf. We may require the agent to provide proof of authorization and may require you to verify your own identity directly with us.

  1. Our Response

We will respond to your request within forty-five (45) days of receipt. Where reasonably necessary, we may extend that period by an additional forty-five (45) days and will notify you of the extension and the reason for it within the initial period.

We may decline all or part of a request where an exception under applicable law applies, including where we are required to retain information to comply with a legal obligation, to complete a transaction, or to establish, exercise, or defend legal claims. If we decline, we will explain why.

  1. Appeals

If we decline your request, you may appeal by replying to our response or by emailing us at [email protected] with the subject line “Privacy Request Appeal.” We will respond to your appeal in writing within forty-five (45) days and will explain the reasons for our decision. If your appeal is denied, you may contact the attorney general of your state to submit a complaint.

  1. Minors

The Site and the Services are not directed to children under sixteen (16) years of age. We do not knowingly collect personal information from anyone under sixteen (16).

Clients who are sixteen (16) or seventeen (17) years of age may receive Services only with the prior consent of a parent or legal guardian. Where a client is a minor, we collect the parent’s or guardian’s name, contact information, and consent, and we retain that record together with the booking record.

We do not sell or share the personal information of any individual under eighteen (18), and we do not use the personal information of any individual under eighteen (18) for targeted advertising or profiling.

If you are a parent or legal guardian and believe that a child under sixteen (16) has provided personal information to us, please contact us at the address in Section 2 and we will delete it.

  1. Additional Notices for Residents of Certain U.S. States

    1. California

If you are a California resident, you may exercise the rights described in Section 21. In addition, we confirm that we do not sell or share personal information as those terms are defined under the California Consumer Privacy Act, and we do not use or disclose sensitive personal information for purposes other than those permitted under California law.

The categories of personal information we have collected in the preceding twelve (12) months, the sources of that information, our purposes for collecting it, and the categories of third parties to whom we disclose it are described in Sections 5, 8, and 9. We disclose each category listed in Section 5 to the categories of service providers listed in Section 9 for the business purposes listed in Section 8.

California law also permits residents to request information about disclosures of personal information to third parties for those third parties’ direct marketing purposes. We make no such disclosures.

  1. Washington and Nevada: Consumer Health Data

Washington’s My Health My Data Act and Nevada Revised Statutes Chapter 603A regulate “consumer health data,” which those laws define broadly to include information that identifies a consumer’s past, present, or future physical or mental health status, including information that could be used to infer such a status.

House of Darling does not seek to collect consumer health data. We do not ask for information about health conditions, diagnoses, symptoms, treatments, medications, reproductive or sexual health, or gender-affirming care, and we ask that you not provide such information (see Section 6). We do not use any information you provide to infer a health status, we do not sell consumer health data, we do not use consumer health data for advertising, and we do not use geofencing around any healthcare facility.

  1. Nevada: Opt Out of Sale

Nevada law permits residents to direct a website operator not to sell certain covered information. We do not sell covered information. If you wish to submit a verified opt-out request in any event, you may do so by emailing [email protected] with the subject line “Nevada Opt-Out.”

  1. Tennessee

The Tennessee Information Protection Act applies to businesses that exceed specified revenue and data volume thresholds. House of Darling does not currently meet those thresholds. We nonetheless extend the rights described in Section 21 to Tennessee residents as a matter of practice.

  1. Additional Notice to Residents of Canada

If you are located in Canada, we collect, use, and disclose your personal information with your knowledge and consent, for the purposes identified in Section 8, and we limit collection to what is reasonably necessary for those purposes. You may withdraw consent at any time, subject to legal and contractual restrictions and reasonable notice, by contacting us at the address in Section 2.

Your personal information is stored and processed in the United States by us and by our service providers. While it is located in the United States, it may be accessible to United States courts, law enforcement, and government authorities under the laws of that jurisdiction.

You have the right to request access to, and correction of, the personal information we hold about you. You may also address a complaint to the Office of the Privacy Commissioner of Canada or, if you are a resident of Quebec, to the Commission d’accès à l’information du Québec.

  1. Additional Notice to Residents of the EEA and the United Kingdom; International Transfers

If you are located in the European Economic Area or the United Kingdom, House of Darling is the controller of your personal data. We process personal data on the following legal bases: performance of a contract with you; your consent, where we ask for it; compliance with a legal obligation; and our legitimate interests in operating, securing, and improving our business, where those interests are not overridden by your rights.

You have the right to access, rectify, erase, restrict, and object to the processing of your personal data, the right to data portability, the right to withdraw consent at any time, and the right to lodge a complaint with your local supervisory authority.

We are established in the United States, and personal data you provide is transferred to and processed in the United States. Where required, we rely on appropriate safeguards for such transfers, including the European Commission’s standard contractual clauses and, for the United Kingdom, the UK International Data Transfer Addendum. You may request a copy of the relevant safeguards by contacting us at the address in Section 2.

  1. Third-Party Websites, Platforms, and Links

The Site may contain links to third-party websites, social media platforms, and payment or scheduling pages that we do not control. This Privacy Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to review the privacy policy of any third-party service before providing personal information to it.

  1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this document and post the revised Privacy Policy on the Site.

If we make a material change, we will provide additional notice before the change takes effect, by email to the address associated with your account or booking, by a prominent notice on the Site, or by both. Where applicable law requires your consent to a material change, we will obtain that consent before applying the change to personal information already collected.

We maintain prior versions of this Privacy Policy and will provide a copy on request.

  1. How to Contact Us

If you have any question, concern, or complaint about this Privacy Policy or our handling of personal information, please contact us:

House of Darling, LLC

P.O. Box 140383 

Nashville, Tennessee 37214

Email: [email protected]

We will acknowledge your communication and respond within a reasonable period, and in any event within the timeframes described in Section 21 where those timeframes apply.